In the heart of Paris, in the charming 7th arrondissement, there is an essential address for all lovers of high-quality chocolate and pastries: the Pralus Paris VII boutique. A chocolatier renowned for his artisanal know-how and innovative approach, the Pralus boutique invites you to experience the know-how and passion of pastry making.
Discover the Pralus Paris VII shop
Dive into the world of Maison Pralus, a true institution in the world of French chocolate and pastry, through our dedicated article. Located in the heart of the 7th arrondissement of Paris, our boutique embodies the values of passion and excellence for chocolate that have been passed down from generation to generation since the founding of the House by Auguste Pralus in 1948.
This warm and elegant space invites you to discover our family history, where each chocolate creation, each Praluline© brioche, is the fruit of a constant quest for innovation and unique know-how dear to the family.
You will discover how, over the years, François Pralus has distinguished himself among the best French chocolatiers, notably thanks to his specialty, Praluline©, but also thanks to his expertise in the selection and roasting of cocoa beans.
Treat your fine palates to the experience of our famous fine chocolates, pralines, without forgetting sweets such as nougat, pistachio and hazelnut. Each visit to the Pralus Paris VII boutique is an opportunity to awaken your senses. A visit during which the exceptional quality of our products and our history meet to offer you an authentic and gourmet experience.
Master chocolatier
François Pralus, a renowned master chocolatier, expresses his passion for chocolate by ensuring that the authentic flavors of each cocoa bean are preserved. His unique approach therefore consists of not mixing beans from different origins, in order to allow gourmets to experience the rich and authentic nuances that are specific to each variety.
Thus, our passionate master chocolatier invites chocolate lovers to a real world tour of flavors. Thanks to a rigorous selection of the best beans in the world, particularly from South America, Maison Pralus offers a collection of 20 chocolate bars, each carrying the history and subtleties of its terroir.
The rich and varied range offers a dark chocolate with 75% cocoa, guaranteeing a perfect harmony between cocoa and cocoa butter. It is this carefully balanced composition that allows, among other things, to distinguish and appreciate the subtleties and nuances of beans from different origins. From Indonesia to Tanzania, via Venezuela and Colombia, each bar is an invitation to discover the unexpected and sometimes surprising flavors of distant lands.
Among the flagship creations, the Pyramide des Tropiques, launched in 2003, and the Barre Infernale, illustrate the passion and excellent work of François Pralus. These specialties, which you can find in Pralus boutiques, testify to the quality and innovation of Maison Pralus.
And a great pastry chef
Auguste Pralus, an emblematic figure of French pastry, left his mark on the culinary world with his talent and unique know-how. Distinguished by the title of Meilleur Ouvrier de France in 1955, he not only excelled in the art of pastry, but also contributed to enriching pastry through his professional commitment.
Successively holding the positions of president of the Syndicat des Pâtissiers, member of the Académie Culinaire de France, and honored with the titles of Chevalier des Arts, des Sciences et des Lettres as well as Chevalier de l'Ordre du Mérite National, Auguste Pralus devoted boundless passion and devotion to his profession.
His most famous creation, the Praluline©, invented in 1955, remains often imitated, but never equaled. This gourmet brioche with pink pralines has acquired a reputation that transcends borders, reflecting the excellence and authenticity of his know-how.
The city of Roanne, grateful for his legacy and his contribution to the influence of French gastronomy, paid tribute to him in 2017 by naming an esplanade in his name, thus anchoring his legend in the history of the city.
The boutiques, which are scattered throughout France, perpetuate the heritage of Maison Pralus, offering lovers of sweets the opportunity to savor the excellence of pastries and chocolates.
And delights the Parisians of the 7th
Pralus, an iconic French chocolate and pastry house, has spread its love of gourmet food to Paris, with three boutiques that delight Parisian taste buds and those of passing visitors.
These spaces dedicated to gourmet palates offer a complete immersion in the world of François Pralus, master chocolatier recognized for his passion for chocolate and his invention, the famous Praluline©. These Parisian boutiques are showcases in which craftsmanship and tradition meet to create unique taste experiences.
The click & collect service allows chocolate lovers to order online and pick up their orders in store, adding a practical advantage to the Pralus experience. This collection method underlines the desire to combine tradition and innovation.
Don’t hesitate to discover the 3 boutiques in Paris:
Pralus Petits-Carreaux Paris 2nd 9 Rue des Petits-Carreaux 75002 Paris.
Pralus Rambuteau Paris IVe 35 rue Rambuteau 75004 Paris.
Pralus Cler Paris VIIe 44 rue Cler 75007 Paris.
Each of these addresses is a tribute to craftsmanship and quality, and invites you to take the time for an unforgettable gourmet getaway in the heart of Paris.
A great leader and a family around him
Maison Pralus, a true institution in the world of French chocolate, was born thanks to the initiative and talent of Auguste Pralus. The history of this house of artisan chocolatiers continues today with François, his son, who has taken up the family torch.
During his internship at Bernachon, he was struck by the idea of transforming cocoa beans directly into chocolate, a revelation that led him to become one of the few master chocolatiers in France to control the entire chocolate-making process, from bean to bar.
His passion for cocoa, born in the late seventies, has never left him and has even intensified over the years. Today, the Pralus family legacy continues with Hugo and Ulysse, who, having grown up in this gourmet universe, have naturally developed the same passion as their elders.
Together, they embody the very essence of artisan chocolatiers, pastry chefs and bakers. Dedicated to creating exceptional products, together, they demonstrate the family commitment to quality, innovation and the transmission of know-how that has characterized Maison Pralus since its founding.
